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MICANVAS 2010 - MICA's annual brand management fest.

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Re-Imagining India

Posted by Posted by MICANVAS On 3:53 PM

The first thought that comes to any foreigner’s mind when they think about India is elephants, snake charmers and, for the slightly better informed, ‘Slumdog Millionaire’ and ‘Jai ho’. If you’re as tired of these stereotypes as we are, and want to show India as more than just an incredibly colourful movie set then you should participate in this one.

The Brief: This event is a print ad competition that showcases India as it is in the 21st century and the path it is on. It is about repositioning our country in terms of image and letting her personality shine through.

Prizes: Sony Cybershot Camera

Deadline: 24th October, 2010

The Medium: Print

Rules:
• Each participant may submit a maximum of 3 print ads
• The format of the ads will be .jpeg or .png
• The file size must not exceed 5 MB
• The winner as decided by the panel of judges, from the entries that get the highest votes, shall be final.

Terms and Conditions

• The work must be original.
• The entry must not hurt religious/cultural sensibilities.
• Any entry using a brand must not portray the brand negatively. We reserve the right to take down such entries at a brand’s request.
• Shortlists for the video and print categories will be announced on 24 October 2010.
• Participants with shortlisted entries will have to be present during the announcement of winners to be eligible to win.

Visit http://www.brandpotion.com/competitions/micanvas for more.

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