Welcome to the age of industry consolidation and mobile workforces, where strong communication strategies can help increase customer loyalty. Understanding the importance of implementing communication strategies does not only require recognition of the P’s but also several other factors like creative concept clarity, STP, positioning etc

‘Bank Strat’ is one such event which is aimed at providing Union Bank of India with communications strategies through which it can communicate its brand and services more effectively to the consumer. If you think you can give a bank a makeover, then we suggest you participate!

Prizes:

1st Prize: Rs. 30,000

2nd Prize: Rs. 25,000

Deadline for 1st round (Final and will not be extended): 18th October, 2010 11:59 p.m